Visual Appeal
Created using Adobe Illustrator and Photoshop
This project helped me understand the process of designing an eye-catching yet informative magazine article. The first step was for me to thoroughly analyze the composition of the featured photograph- recognizing recurring patterns and colors gave me ideas as to how the spread could draw attention without distracting from the article’s main focus. In this case, the photograph subtly emphasized the common theme of thirds in addition to hues of cream, red and brown. After playing around with different layouts, the use of negative space, and the format of the article’s content, I was able to create a spread that shows just how important visual appeal is when presenting information.